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A subscription as opposed to an upfront one time payment allows them to pay on a timescale that more accurately reflects the value they are receiving. This is generally a good thing.

Renting is often exactly what businesses want to do. They have better uses for their money than pre-purchasing all of their future expenses. They rent office space, lease cars, pay salaries fortnightly instead of at the start of the year, pay for their inventory not only as they receive it rather than in advance, but often on terms of credit. Software doesn't have a reason to be an exception to this. If I can pay $X now or $X spread over a number of years, I'm going to pick the latter.

The payment terms of a product are effectively part of the product itself. I'm in sales and I've won and lost deals against comparatively priced competitors on the basis that my/their pricing schedule better matched what the prospect wanted.

I took renting to mean just ongoing payments by the way. If you meant rent seeking as in the concept in economics then 1. this isn't it and 2. using IP law to prop up the value of locally installable software would be a closer example of it than doing so by keeping some of the code under your own control is.



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