Yeah, I can imagine that non-intrusive advertising works on me, via subconscious and brand name reinforcement. But if I notice the advertising, I'd rather buy a cheaper and better product from a competitor who spends their money on product quality or discounts than a company that spends heavily on advertising. One of the evils of manipulative advertising is that consumers end up paying for it, and once you recognize this you start sticking with the less well known brands.