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I don't like the way the author glibly compares his subject with startups like Facebook and Netflix and seemingly seriously uses real notions of economics such as 'cartel' and 'capital-intensive'. ("Sinaloa is both diversified and vertically integrated, producing and exporting marijuana, heroin and methamphetamine as well. ") It's frankly disgusting.

Of course economics is the study of how people behave with money and resources. You can make these comparisons - just as you can study the economics of lynchings and torture by slaveowners to assert ownership over their property, the practices of the East Indian Company, or the (taking out touchy subject - think of warmongering; not saying such a thing exists). But please don't do it "straight" or without any irony. This isn't economics. This is death and murder (or war etc).

The economics is important. But it's not the economics that keeps me - or the Coca Cola company or your uncle Jack - from arming up with an uzi and "diversifying" into this "sector". Have some decency.



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